The Way We Pay

A study on the buying behavior
of the American consumer

The Way We Pay, a survey of 750 American consumers, examines a payments landscape in which retailers are increasingly feeling the pressure of an omnichannel environment. Shoppers are researching in-store and buying via smartphone. They’re buying online and returning in-store. In 2015 and beyond, the consumer is the true point-of-sale.

More than one in five consumers (21%) have purchased a product from their smartphone while browsing for the same item in a physical store.

1 in 4 Americans says they use their credit or debit card more than 10 times a week.


Nearly 1 in 3 shoppers say they would be more likely to buy from an online retailer that stores and automatically loads payment information upon checkout.


Read The Way We Pay Whitepaper to Learn More

Read the Whitepaper